September 22, 2009

Will the 2010 Winter Olympics mean more business for adventure tour operators?

I'm repeatedly asked how the upcoming Olympics in Vancouver and Whistler will impact our business. While the perception is that companies like ours will be the ones to strike gold during the Games, we're not so sure this will be the case.

Fans of the Olympics who come to the region will be kept busy with attending events, and even more time-sapping, getting to and from their chosen events. Add to that the time taken getting into local restaurants and the myriad of cultural events and ceremonies ... I don't know what time will be left to interact with SuperNatural British Columbia.

At least they'll be able to see the odd bald eagle soaring high above the Sea to Sky Highway on their way to Whistler.

No comments: